Linra vs Intercom
Intercom is a broad customer-messaging platform built for support teams across many industries. Linra is a copilot built to answer and sell inside your Shopify store. Here is the honest difference.
Facts as each product publishes them, checked in July 2026.
| LinraThe Shopify copilot | IntercomCustomer messaging for support teams | |
|---|---|---|
| Built for | LinraShopify stores | IntercomSupport teams, SaaS and enterprise, many industries |
| Install | LinraOne line, live in about five minutes | IntercomMessenger install plus setup and configuration |
| In the conversation | LinraAnswers, recommends, and checks out on your real catalog and prices | IntercomAnswers and routes; Fin AI resolves support questions |
| The AI | LinraIncluded. It resolves and it sells | IntercomFin AI, priced per resolution |
| Pricing | LinraFree to start, no card, no tiers. $1 per closed case, $1 per sale from a chat | IntercomSeats, plus Fin at $0.99 per resolution, with a 50-resolution monthly minimum |
| Retail features | LinraIn-chat checkout, order actions, revenue attribution | IntercomBuilt for support, not retail. Commerce comes through apps |
| Data | LinraGerman company. Hosted in the EU, GDPR from the start | IntercomUS company. Renamed Fin in 2026, Salesforce acquisition agreed |
| Best for | LinraShopify stores that want the chat to sell | IntercomLarge support orgs with broad service needs |
Where Intercom fits
Intercom is a deep, mature platform. If you run a large support operation across web, in-app, and email, with tours, surveys, and a help center, few tools match its breadth. Fin, its AI agent, resolves a real share of support tickets. For a software company or a big service team that lives in one inbox all day, Intercom is a serious choice.
Where Linra is different
Linra is built for commerce, not just support. It reads your Shopify catalog, prices, and orders, so it recommends, upsells, and checks out inside the chat. Intercom is built to answer and resolve.
Pricing you can predict. Intercom charges seats and then $0.99 per Fin resolution, with a 50-resolution monthly minimum. Linra is free to start, then $1 per closed case and $1 per sale, and nothing for the talking.
It is live today, not after a rollout. One line on your Shopify store, about five minutes, nothing to migrate. Intercom is a platform you set up.
A German company with EU hosting and GDPR from the start. Intercom renamed to Fin in 2026 and agreed to a Salesforce acquisition, worth weighing for a long-term decision.
If you are a software company or a large support team, Intercom's breadth is hard to beat, and you will pay for it. If you run a Shopify store and want the chat to answer questions and close sales without a heavy setup, Linra is the lighter, commerce-first fit. Start free and add one line.
Common questions
Is Linra an Intercom alternative?
For a Shopify store, yes. Intercom is a broad support platform. Linra is a copilot built to answer and sell inside Shopify. If your goal is commerce rather than a full service desk, Linra is the closer fit.
Why is Linra cheaper for most stores?
Intercom bills seats plus $0.99 per Fin resolution with a monthly minimum. Linra has no seats and no minimum. You pay $1 when it closes a case and $1 when it makes a sale, and nothing for the answers in between.
Does Intercom sell products in the chat?
Intercom is built to support customers, not to sell to them. Commerce features come through apps. Linra reads your Shopify catalog and can recommend and check out in the conversation.
One line. Five minutes. Live today.
Nothing to migrate. Add one line to the Shopify store you already run, and it answers and sells.